Tesco records best sales performance in two years
Britain's largest supermarket chain, Tesco, has achieved its best 12-week sales performance for over two years, according to Kantar Worldpanel.
Overall UK grocery sales rose 0.3 percent, boosted by a 8.5 percent rise in alcohol sales in the last four weeks of the period. Tesco was among the retailers seizing on the feel-good factor, as alcohol sales grew faster than any other sector with Britons enjoying a summer of sport.
Sparkling wines including Prosecco and champagne led the way with growth of 36.0% as promotional events across a number of retailers successfully tapped into the nation's celebratory mood.
Tesco, which has also reported two straight quarters of underlying UK sales growth, will publish first-half results and second-quarter sales on Oct. 5.
With over 650 stores available, Tesco is the perfect retailer for your promotional event to directly connect with 2000 consumers each day in highly visible locations.