This was an excellent placement opportunity to raise awareness of the Suzuki and SEAT brands, as well as promote the current offers available.
We’ve discovered that Garden Centres attract the demographics we’re looking to engage with. It is also a great place to demonstrate the benefits of the vehicles we’re promoting while potential customers can inspect the cars in a relaxing environment.
Dales Dobbies promotion a Lelant was made easy by Access Point. They easily set up and arranged everything while maintaining constant communication.
We aimed to raise awareness of the Suzuki and SEAT brands and in doing so sold one car, had multiple leads and a decent amount of interest from passers-by, mission accomplished.
Dales Central Motors
Dales Group is a new and used car dealer in Cornwall covering Scorrier, Redruth and Summercourt, Newquay. Established in 1959 they are a main dealership franchise for Renault, Dacia, SEAT, CUPRA, Suzuki and Vauxhall.
"Our Dobbies campaign was a success. We wanted to raise awareness of Suzuki and Seat vehicles and in doing so sold one car and had multiple leads and a decent amount of interest from passers-by."
Bobby Vanderplank: Marketing Manager
Download PDF ↓