Where do we offer sampling campaigns?
In-aisle sampling at Tesco allows you to place your products in the heart of the store. Using Tesco’s nominated brand ambassadors is an effective way of encouraging consumers to switch from competitor brands during their shopping trip or to try a new product after their sample.
Tesco can accommodate larger sampling campaigns in their foyers or car parks. If you’re really looking to make an impact, some flagship Tesco stores have internal event spaces complete with everything you need to create a major launch event.
Shopping centres provide an ideal location for sampling activities. With a huge range of centres and the ability to closely target demographic groups for your product, the right shopping centre is the perfect opportunity for your brand.
Train Stations are the high footfall nodes of the country connecting cities, towns and people. Whether you’re in Earl’s Court or Edinburgh Waverley you can make your brand part of the national conversation.
Why confine yourself to just one location? A sampling roadshow provides the flexibility to move your campaign where and when it’s needed. Your campaign can incorporate a pre-tour stage generating advanced interest in the activity as well as building up engagement offline with customers.