Supermarkets are more than just places to shop—they’re bustling community hubs with high footfall, loyal customers, and a broad demographic reach. That makes them ideal for both internal and external promotions. Whether you're looking to boost brand visibility, drive sales, or engage directly with shoppers, supermarkets offer a trusted and effective platform to make it happen.
At Access Point, we work closely with some of the UK’s biggest supermarket chains, like Morrisons and Co-op, to offer standout promotional opportunities. With thousands of locations nationwide, you can choose the perfect venue—whether it’s local to your business or further afield—to suit your campaign goals.
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From food and drink sampling to branded stalls and in-store displays, our supermarket spaces support a wide range of promotional activities. They’re also ideal for internal initiatives like loyalty schemes and seasonal campaigns, all within a familiar and trusted retail environment.
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Flexible, visible, and results-driven—supermarket promotions deliver real impact.
There’s no better way to find the best promotions than by consulting our Venue Locator. Listing all of the available locations in your local area, you can find the latest promotional opportunities here at Access Point. Consult our venue help guide for a comprehensive step-by-step guide to finding the perfect promotion.
Choosing to work with Access Point for supermarket product placement solutions benefits your business in various ways. Find the perfect supermarket to set up a shop to attract your target audience.Â
By being able to market your brand within or in front of some of the UK’s leading supermarkets, you bring thousands of eyes to your business every day. Footfall is at its highest at the major supermarkets, and people are in the mindset to spend money on food, meaning your supermarket product placement is almost guaranteed to generate turnover.Â
Here at Access Point, we have a great selection of tools designed to make getting a supermarket product placement as simple as possible. We have excellent promotion guides detailing all you need to know, and our innovative Venue Locator is perfect for narrowing down your options.Â
Yes, through our Venue Locator, you can find supermarkets in your local area with comprehensive search tools allowing you to tailor the search to your target audience.
Promoting your brand through a supermarket is an excellent way of securing clean customer data in your target area, increasing the chance of converting customer interest, speaking to a customer at the initial point of interest, and telling them how you differ from competitors. We are not saying this is necessarily a better way of engaging, but as a way of telling your story, this continues to be a great tool.
Supermarkets have the highest footfall of any of our venues; they provide excellent value for brand awareness activations and are great for converting customers. We try to put you in the supermarkets with the highest percentage of 'your customers.'Â
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Understanding who you want to target allows our team to use our portfolio of supermarket venues to assist you in spending your time in the best places we can offer; that can be high footfall but it can also be a heavily refined audience – you tell us who you want to talk to, and we'll offer you a path to that customer profile; then you can talk to them, usually one at a time
Be sure to explore our range of promotional venues, each offering a variety of locations and services to help you find the perfect fit.